No corporate chaos.
No “fake it till you make it.”
No burnout.
You’re not starting from zero — you already have what it takes (yes, you do). Whether your strengths lie in organization, customer service, admin, social media, or simply making things run smoothly — the skills are already there.
Now it’s time to package them.
Price them.
And put them to work for you.
For the woman who’s ready to work on her own terms.
it’s time to turn YOUR SKILLS into
Freedom.
THE VA Academy
This isn’t about becoming someone else. It’s about taking what’s already within you and turning it into a job that gives you freedom — time freedom, location freedom, and peace of mind.
It’s about waking up excited for your day again. Working with clients who love you.
And knowing that your life doesn’t depend on someone else’s approval or schedule.
The VA Academy gives you the clarity, structure, and confidence to make that happen — step by step.
If you’ve just landed in my world — welcome. You’re exactly where you’re meant to be. 🤍
I’m Katja.
A few years ago, I walked away from my 9–5 in finance with six months of savings, a laptop, and the quiet conviction that life could feel lighter — more spacious, and more mine.
What started as a leap turned into a "pinch me" lifestyle: running my business from the mountains, by the sea, and on the road in my van Kajsa — working with dream clients, on my own schedule, from anywhere. Since more than 5 years.
Now, I help women do the same — not by teaching them new skills, but by showing them how to use what they already know to build an independent, profitable Virtual Assistant business.
Because here’s the truth:
You don’t need another qualification to start working online.
You need structure. Clarity. A roadmap that turns your skills into services and your time into freedom. And the path to find the best, sustainable, most fun clients to work with.
That’s what The VA Academy is built for.
It’s your step-by-step guide to finding your niche, defining your offers, attracting aligned clients, and building a business that supports the life you actually want to live.
If you’re ready to work from anywhere, earn independently, and finally feel in control of your time and income — this is your sign.
Begin. 🫶🏻
From finance in Zurich to freedom in Scandinavia — thanks to working online.
Meet your Mentor
Step into the mindset that changes everything — because building your dream business starts with becoming the version of you who can hold it.
This module rewires the way you see yourself and what’s possible for you.
No more rushing timelines or chasing validation — you’ll build from peace, not pressure.
Align your energy with overflow, create from confidence, clarity
and anchor into an identity that attracts success with ease.
You’ll learn how to live and work like the woman who already feels free,
so the success you’re building doesn’t just look good — it feels good.
MODULE 1
The Frequency Of Her
The
Define what you do, who you serve, and why you stand out — with clarity that sells itself.
This is where direction meets magnetism — where you stop trying to fit in and start standing out effortlessly.
You’ll uncover your unique edge, find your niche, and learn how to speak directly to the clients who are already looking for you.
No more second-guessing your value or undercharging for your brilliance — you’ll price with confidence, position yourself with power, and build offers that feel like a full-body yes.
MODULE 2
Your Magnetic Niche
This is where your dream turns tangible. You’ll go from idea to real business with systems, tools, and structure that make everything feel grounded, spacious, and easy to manage.
You’ll set up your business name, register it with confidence, and create the kind of professional presence that says “I’m ready for clients.”
No tech overwhelm, no guesswork — clear steps that help you build a business that’s sustainable, scalable, and built around the life you want to live.
You’ll walk away with everything in place: your systems, your tools, your structure — and the calm confidence that comes from knowing you’re not just starting… you’re building something real.
MODULE 3
The Freedom Framework
Turn your Instagram into a client magnet that speaks before you do.
Inside this module, you’ll learn how to design a profile that feels magnetic from the moment someone lands on it. From your bio and handle to your photos, highlights, and overall flow — every piece will begin to tell the story of your brand and the kind of energy you bring.
No fake aesthetics. No curated perfection. Real, grounded authenticity — paired with strategy that actually converts. You’ll learn how to blend personal warmth with professional clarity, so your audience feels seen and certain that you’re the one they’ve been looking for.
You’ll walk away with an Instagram that naturally attracts the kind of clients you love to work with, online and beyond.
MODULE 4
Instagram Setup That Sells
Create content that connects, inspires, and sells — without playing the algorithm game.
This is where your voice naturally turns into your most powerful marketing tool — create content that feels like you and turns silent followers into loyal clients.
You’ll master simple, proven frameworks for visibility, resonance, and conversion — so you always know what to say, how to say it, and why it works.
Write scroll-stopping hooks that grab attention in seconds and close the gap between “just watching” and “I’m in.”
Content creation that feels fun, and that converts.
MODULE 5
Content that Converts
Your first clients, your first payments, your first taste of true freedom.
You’ll take your skills, structure, and strategy — and finally start working with real clients, knowing exactly how to deliver with confidence and ease.
Every tool you need to stay organized and professional from day one — from onboarding templates and email scripts to contracts, invoices, and time tracking sheets.
Become fully booked and unlock my signature scaling strategy — so your business doesn’t just start strong… it keeps growing with you.
You didn't just learn to work for yourself — this is where you start living the freedom you came here for.
MODULE 6
Booked & In Flow
BREAKDOWN
AND THERE'S 5 x BONUSES
Value: $444
Value: $444
Value: $444
Value: $444
Value: $444
Value: $444
Freedom doesn’t expire — and neither does your access.
You’ll have lifetime access to the full VA Academy curriculum and all bonuses, with regular updates as the online space evolves. The world can change fast — but your tools, strategies, and systems will always stay up to date, and you’ll never fall behind.
01
The
BONUS STACK
Lifetime access, LIFETIME UPDATES
Growth that fits into your life.
Stream the entire Academy on-demand through your favorite podcast app. Whether you’re commuting, walking the dog, or juggling work and motherhood — you can learn on the go, in your flow. Anytime, anywhere.
02
THE VA ACADEMY PRIVATE PODCAST FEED
Fully customizable Templates, all ready for you to go:
Invoice + Contract Templates, Client Onboarding Scripts + Email Templates, Service Sheet Template + Workbooks, Accounting + Time Tracking Spreadsheets and so much more.
03
Done-For-You Bureaucracy
You’ll get fully booked with what you learn inside The VA Academy — and this is where it gets even better. Booked & Banked is your next-level portal: guiding you to raise your rates, refine your services, and expand your visibility with soul.
It’s where a thriving VA business turns into lasting freedom — and you realize you were never “just” building a business… you were building a whole new way of living.
04
ACCESS TO BOOKED & BANKED
Money, straight to your inbox.
I regularly receive VA inquiries from entrepreneurs looking for trusted support — and I love passing them on to my VA Academy graduates.
As part of the program, you’ll be first in line for these opportunities — real client leads, straight to your inbox. Because freedom feels even better when it starts paying off.
05
EXCLUSIVE JOB OPPORTUNITIES
Value: $999
Value: $222
Value: $444
Value: $999
Value: $$$$$
The Frequency Of Her (Value $444)
MODULE #1
EVERYTHING YOU'RE GETTING:
MODULE #2
MODULE #3
Your Magnetic Niche (Value $444)
The Freedom Framework (Value $444)
Instagram Setup That Sells (Value $444)
MODULE #4
MODULE #5
MODULE #6
Content that Converts (Value $444)
Booked & In Flow (Value $444)
Lifetime access, Lifetime Updates (Value $999)
BONUS #1
BONUS #2
BONUS #3
The VA Academy Private Podcast Feed (Value $222)
Done-For-You Bureaucracy (Value $444)
Access to Booked & Banked (Value $999)
BONUS #4
BONUS #5
Exclusive Job Opportunities (Value $$$$$)
Total value: $5328
The Frequency Of Her (Value $444)
Your Magnetic Niche (Value $444)
The Freedom Framework (Value $444)
Instagram Setup That Sells (Value $444)
Content that Converts (Value $444)
Booked & In Flow (Value $444)
Lifetime access, Lifetime Updates (Value $999)
The VA Academy Private Podcast Feed (Value $222)
Done-For-You Bureaucracy (Value $444)
Access to Booked & Banked (Value $999)
Exclusive Job Opportunities (Value $$$$$)
No more living by someone else’s clock. You’ll build a business that gives you space to breathe, travel, and live — while money flows in on your terms.
Here's what you're walking away with:
ONLINE INCOME,
WITHOUT THE CRINGE
01.
Freedom that actually feels like freedom
Turn what you already know into offers that feel aligned and profitable. You’ll stop undercharging, start owning your worth, and finally get paid for what you’re great at.
02.
Work that lights you up (and pays you well)
No more waiting to feel “ready.” You’ll step into self-trust, show up as the expert you already are (even if you don't believe it yet), and lead your business with calm, grounded confidence.
03.
Confidence that carries you
No more guessing. You’ll know exactly who you serve, what you offer, and how to move forward — with focus, flow, and purpose.
04.
Clarity is your direction
You won’t just land clients — you’ll keep expanding. With the right systems and strategy, your business becomes sustainable, and scalable.
05.
Momentum that keeps on growing
FAQ's
Do I need VA OR ONLINE BUSINESS experience to START?
Not at all. The VA Academy was built for women who are starting from scratch — maybe you’ve worked in an office, customer service, accounting, organizing, marketing, or admin before… but never online. Inside the Academy, you’ll learn how to take the skills you already have and turn them into profitable virtual assistant services that clients actually need and pay for.
You don’t start from zero — you start from experience. I help you discover and package it. 🤍
Not at all. The VA Academy was built for women who are starting from scratch — maybe you’ve worked in an office, customer service, accounting, organizing, marketing, or admin before… but never online. Inside the Academy, you’ll learn how to take the skills you already have and turn them into profitable virtual assistant services that clients actually need and pay for.
You don’t start from zero — you start from experience. I help you discover and package it. 🤍
Will this actually help me find clients?
Yes — this is one of the biggest focuses inside the Academy.
You’ll learn exactly how to find and attract your first clients, both online and offline, how to pitch yourself with confidence, and how to onboard them like a pro. We don’t do theory here — we do practical steps that get you earning.
Yes — this is one of the biggest focuses inside the Academy.
You’ll learn exactly how to find and attract your first clients, both online and offline, how to pitch yourself with confidence, and how to onboard them like a pro. We don’t do theory here — we do practical steps that get you earning.
How soon can I start making money?
Many of the VAA students sign their first clients within the first 4–8 weeks — but it depends on your availability and how quickly you take action. You’ll have everything you need to start offering your services immediately after the foundational modules.
The Academy is designed to get you earning while you’re still learning.
Many of the VAA students sign their first clients within the first 4–8 weeks — but it depends on your availability and how quickly you take action. You’ll have everything you need to start offering your services immediately after the foundational modules.
The Academy is designed to get you earning while you’re still learning.
What if I already have VA experience — will I still benefit?
What if I already have VA experience — will I still benefit?
Absolutely. The VA Academy doesn’t just teach the basics — it gives you structure, systems, and the energetic confidence to grow your business. So even if you already have a few clients, you’ll learn how to refine your offers, set better boundaries, streamline your processes, and raise your rates with ease.
Absolutely. The VA Academy doesn’t just teach the basics — it gives you structure, systems, and the energetic confidence to grow your business. So even if you already have a few clients, you’ll learn how to refine your offers, set better boundaries, streamline your processes, and raise your rates with ease.
How much time do I need FOR THIS?
Around 3–5 of focused hours per week are perfect for most students. Everything is self-paced, so you can work through the content in your own rhythm — whether you’re still in a 9–5, studying, or raising kids.
Think of it as focused, intentional time that’s building your freedom.
Around 3–5 of focused hours per week are perfect for most students. Everything is self-paced, so you can work through the content in your own rhythm — whether you’re still in a 9–5, studying, or raising kids.
Think of it as focused, intentional time that’s building your freedom.
HOW MUCH SUPPORT DO I GET?
You’ll have full access to our learning platform, resources, and templates from day one — plus access to a private community where you can ask questions, share wins, and connect with others on the same path.
You’re not doing this alone — you’re doing this with guidance, structure, and support every step of the way.
You’ll have full access to our learning platform, resources, and templates from day one — plus access to a private community where you can ask questions, share wins, and connect with others on the same path.
You’re not doing this alone — you’re doing this with guidance, structure, and support every step of the way.
What if I’m scared to start?
Then you’re exactly where you’re meant to be.
Every woman who joined The VA Academy felt that same mix of fear and excitement — and every single one of them now says, “I'm so grateful I did it.”
You don’t need to feel ready. You need to feel willing to do it. The clarity and confidence come from action — and we’ll take it together. 🫶🏻
Then you’re exactly where you’re meant to be.
Every woman who joined The VA Academy felt that same mix of fear and excitement — and every single one of them now says, “I'm so grateful I did it.”
You don’t need to feel ready. You need to feel willing to do it. The clarity and confidence come from action — and we’ll take it together. 🫶🏻